Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.
Media Trust Score71%

Potential flood warning issued in parts of Santa Cruz County – KION546

SANTA CRUZ COUNTY, Calif. (KION-TV) — Santa Cruz County is bracing for yet another storm as a powerful system is set to travel through areas …

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    About the Score

    Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.

    Media Trust Score71%