Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.
Media Trust Score71%

Highway 1 flood cuts off Santa Cruz and Monterey counties as another atmospheric river …

The National Weather Service issued a flash flood watch through Wednesday morning for most of Northern California. It also issued a high wind warning …

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    About the Score

    Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.

    Media Trust Score71%