Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.
Media Trust Score71%

Santa Cruz Community Builder of the Year: Isabel Contreras, founder of Mi Gente CA

Mi Gente CA was born out of Isabel’s desire to address the underrepresentation of BIPOC artists and entrepreneurs in Santa Cruz County events. After …

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    About the Score

    Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.

    Media Trust Score71%