Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.
Media Trust Score71%

California sees atmospheric river, evacuation warnings issued on Central Coast – KSBW

Flood Coverage: Evacuation orders issued for Santa Cruz Mountains due to flash floods. Latest: Evacuation orders in Santa Cruz Mountains.

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    About the Score

    Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.

    Media Trust Score71%