Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.
Media Trust Score71%

Santa Cruz County Fairgrounds evacuation shelter expands – KSBW

WATSONVILLE, Calif. —. The Santa Cruz County Emergency Operations Center announced an expansion of its shelter at the Santa Cruz County …

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    About the Score

    Based on recent headline ratings, 71% of this readership currently trusts the local media, which has an average score of 91% regionally and is currently trending negative.

    Media Trust Score71%